New website owners frequently battle selecting the right time to start placing programmatic ads on their websites. Although there is no conclusive measure of time that you should stand by before you begin placing programmatic ads (Adx, Adsense) on your website, there are some essential things you ought to consider according to Google’s ad placement policy.
This article will address both aspects, whether you should put ads in the beginning or not.
Why Should Start Placing Ads At a Later Stage:
Quality Content:
Although there is no certain time guideline from any Ad network about a suitable time to start placing programmatic ads on your website, having a decent volume of content is significant when you’re prepared to put advertisements on your site.
One explanation is that on a distant prospect that you decide to adapt with AdSense, they have strategies on the content to-advertise proportion that you should meet to be qualified. Cataloging advertisers isn’t straightforward. It will require some investment of time and a great deal of effort.
Furthermore, you have to oversee advertisers alongside your publicizing stock when you have advertisers. It will remove significant time from keeping up your site and from keeping its content new, which is the thing that directs people to it.
Having a good amount of quality content will help you to focus on finding quality advertisers. If you have published 20-50 blogs of around 700 to 3000 words, there are more chances you can get quality advertisements and increased revenue.
Build Up Your Audience:
You should have at least 100 organic visitors who regularly visit your website for at least a week. To make it more convenient for them to stay longer at your website – to visit again and again, you should wait to start placing ads at your website since there is abandon of netizens, who get bothered by the frequent display of the advertisement.
Most of the time, when you are new in the market, and people do not genuinely recognize you and your content, they’ll bounce back within no time because of ads. However, when you think that people think that your content is reliable and is going to add value to their knowledge – they will continue reading even in the presence of an advertisement.
Time Management:
Building a quality website requires a reasonable amount of time, which you need to give in case you are here to participate in a long marathon. Nevertheless – at the start, it is not an easy job to understand technicalities that require a huge learning process.
So it could be difficult for you to manage time in both technical tasks, as of keeping updating your content and uploading new content regularly – on closed hand running programmatic ads.
Why Should Start Placing Ads on Early Stage:
Revenue Purpose:
The obvious reason is revenue if you are making a website and intending to get monetized by any programmatic ad network. Placing programmatic ads is the better option if you are running short of money and can’t manage funds even to run a website.
Credibility:
If you have an advertisement of an all-around reputed association or organization can add-on to your validity in the audience. That’s equally important as getting a shout-out or being recommended by a well-known personality.
Pre-defined Space for Advertisement:
If you do not define ad inventory at the beginning or leave space for advertisement at the start, it can be a great hassle for you in the future. Or if you leave only a vacant space and do not put ads right from day one, it looks like an empty and unorganized website.
So to avoid all these situations, you can start placing ads from the start. However, you can place free ads or some models that look like ads if you do not have ads.