Are you looking for ways to improve your website’s user experience? Well, what if we tell you that Increase Rev makes your website user-friendly and generates great traffic?
Yes, we at Increase Rev provide expertise in developing an amazing user journey and putting relevant ads in such a way that boosts high-income yields that makes your clicks turn into sales!
However, if you want a modern website with excellent UX, you have to keep up with the most emerging technological trends in the market. In this blog, we’ve listed eight suggestions for improving user experience on the website and dealing with any problems that may arise.
What Is Website User Experience?
The term “website user experience” (UX) describes a range of actions that users take when connecting with a website. User experience generally describes how consumers perceive your website or other apps based on how easy and engaging they find them to use.
Enhancing UX makes it easier for people to interact with your business and causes less friction between your intended audience and your site. In other words, it pertains to how to make your website more user-friendly or how interesting one can create the potential clients’ online experience.
What Is Key To A Great User Experience?
A website’s user experience is influenced by various elements, which can either win or kill your brand. The following are some essential components that can help you to improve user experience on the website.
- Usability –Is it easy to use your website?
- Accessible –Does your website provide access to those with disabilities?
- Value –Does your website’s content, offering, or service justify visitors’ time there?
- Searchable –Is it simple to navigate your website?
- Effectiveness –Does your website meet the needs of users?
- Truthful –Does the user have trust and confidence in your service, brand, identity, and/or content?
- Desirable –Does the user connect emotionally with your brand?
8 Tips on How to Improve User Experience on Website
Wondering how to improve user experience on the website? Well, what if we tell you that we have discovered the 8 best tactics to enhance that? Read the below pointers to get to know further.
1. Flexible & Responsive Design
These days, the technology of various screen sizes is everywhere around us. Everybody carries a smartphone with them everywhere they go.
Therefore, the majority of web browsing also takes place on mobile devices. Therefore, you lose out on many users if your website isn’t responsive and mobile-friendly. Additionally beneficial to your website’s SEO is mobile optimization.
The design ought to be flexible enough to accommodate any changes in the display size of the device you’re using. Nowadays, most designers begin their UX design process with mobile devices in mind.
2. Use CTAs that Are Visible
CTAs encourage users to take action. It facilitates user navigation and raises conversion rates. CTAs need to be easy to see on every page of your site and at every stage of the user experience. Buttons can be improved by adding textures and the proper colours to make CTAs shine. The placement of the CTA and the text on them are both crucial. An action verb and a call to action should be present in the text.
3. Pick Your Images Smartly
Images are great because they draw the user’s attention, provide a break from writing, and communicate ideas more clearly.
Not all images, nevertheless, can accomplish this. Using creative images helps to express a clearer message and increases conversion rates by roughly 45%. Generic images, like stock photos, fall flat and fail to impress users. Users receive a personalized message from real photographs, which helps to establish a connection.
4. 404 Errors Are Unacceptable
What makes a great website user experience? When there’s no error on any webpage! Consider clicking and expecting to be redirected to a page where you may do a task, only to be met with a “Page Not Found” error.
What a mess that would be! Users get upset by 404 errors, which obstruct their website navigation. It significantly degrades the user experience. Therefore, if you want to enhance the user experience when visiting your website, fix your 404 errors.
5. Don’t Be Complicated; Be Consistent
To ensure effective website user navigation, stability is essential. Everything on the website, including fonts, colours, button styles, etc., should correspond. It represents one of the most crucial UX design guidelines to adhere to.
An inconsistent website will mislead users as they navigate from one page to another and cause them to give up browsing. On the contrary, a consistent website will improve user experience and present the impression of a high-quality good or service. More conversions and user retention result from it.
6. The Faster, the Better!
Each second counts whenever it comes to webpage load times! The ideal page load time is between one and two seconds. The highest conversion rates occur then. Additionally, the bounce rate starts to rise when a website takes longer than three seconds to load.
At 2 seconds, the rate is 9%; at 5 seconds, it soars to 38%. Most consumers have an objective in mind and are impatient. Therefore, it is crucial to minimize website loading time to satisfy customers.
7. Identify the Links’ Differences
Most often, hyperlinks are used to direct users to other web pages or websites that may have more information about the specific word or topic.
Verify that these links can be seen clearly. Most websites highlight hyperlinks using the standard colour. You may try using a different hue that blends in with the site’s colours to catch the reader’s or user’s eye. It’s also important to consider the hyperlinks’ length. Longer linkages are simple to spot.
8. Unique Headlines
To target your potential clients, incorporating keywords in your content is crucial. To stimulate interest in the consumers’ minds, appealing headlines can be used.
Selecting the ideal title and making it strike out can dramatically enhance your user experience, visibility, CTR, and conversions since search engines give headings greater weight in the entire content.
Website User Experience Examples
Increase Rev User Interface
Increase Rev is a website that monetizes online ads. It has a fantastic user interface and is very usable. It is considered the best UX design website among publishers, as it works well on desktops and mobile devices. It enables interaction between users, publishers, and advertisers, which increases their lead and ad revenue inventories.
Website Improvement Ideas
Now that you know how we can improve user experience on the website. Below are three additional ideas that work magic in the user experience journey!
·Determine the Issues
To improve the user experience on the website, you need first to determine what may be wrong with your website before you can figure out how to fix it. You may be able to tell from user comments, but having your website technically assessed is preferable. To fully comprehend the issues, you can run straightforward test procedures on your website.
·Place Testimonials in the Spotlight
Testimonials do wonders for your company’s credibility building. Build trust with new visitors by providing evidence from previous clients.
Consider the internet recommendations. Instead of hiding your testimonials, make an effort to include them on your site’s key pages. Your website frequently serves as a potential customer’s first impression of your company; therefore, you want to give them the best possible first impression.
·Eliminate Extraneous Content
Unbelievably, having a tonne of stuff does not always mean it is better. In many cases, less really is more. This is particularly true when addressing website design tips.
Your website should be well-organized, user-friendly, accessible, and professional. It all comes down to striking the appropriate balance between stating your requirements clearly and without being overwhelming.
You might need to take some content off the website. We refer to this as extra stuff. Eliminating them will significantly enhance website design because they don’t follow accepted principles for website design.
Website User Experience Best Practices
Many factors affect how users interact with websites, but these are the top 5 that we chose:
The website must have quick and simple navigation –Consumers don’t have time to pause or overthink their next click. Find and repair those broken links!
Regularly update the contents –Outdated Information is the worst.
Mobile-friendly –Not all websites can keep up with the rapid shift from desktop to mobile.
Add images –All text-based websites are uninteresting and meaningless.
Test –You should periodically test your website. Use heat maps or conduct A/B tests, but ensure that you keep the user and their demands at the centre of your efforts.
Conclusion
The ultimate objective is to add value for website visitors. We believe these eight suggestions will assist you in improving user experience on the website and optimizing your design to meet user requirements.
You will be able to give your website visitors the ideal experience if everything is in the appropriate proportion. A positive user experience benefits both your company and its customers.