Do you know why it is essential to optimize a website speed? According to Amazon, they lose 1% of their users on a 1-sec delay in loading the website. It’s huge revenue that they lose because of this factor. Yes! This is consumer behaviour these days; people are running out of time.
The two-minute microwave mentality has taken out all the patience. That’s why they want services of super-fast networks, and they do not spare even a world-renowned company like Amazon because they know that there would be people who can serve them according to their requirements. To save your website from losing organic traffic, you need to optimize your website speed.
Well, if you are here to get an idea of how you will not lose your users by slow website speed, you really care about it. First thing you need to know before a solution is the causes behind the load.
Optimize a Website Speed
Performance Budget:
Like its name, performance budget is page performance’s budget (limitations). This is one of the best techniques to optimize website speed. While setting a performance budget, you can set the following limits:
- Image Size
- Scripts Size
- Number of Fonts
- External Resources
You can also set milestone timing, that how long a page should take to load, speed of delivery, etc.
Use Optimized Images:
Publishers commonly believe that a well-designed and well-placed image can communicate way better than thousands of words. But what if that image becomes a stopper between your content and users?
If you try to eliminate images, you’ll have to do lots of other things, like a large number of bytes relative to HTML, CSS, JavaScript, and other assets on the page. There is no ambiguity that it’s a great strategy, but it does not fill the void caused by the elimination of Image when we talk about optimiza a website speed.
Use optimized images for an optimized website speed. Also, follow the following tips:
- Right Image format, like Webp, JPEG, PNG
- Choose wise level of compression
- Use different sizes for different screens
- 1024×575 for desktop, 768×430 for tablet, 300×250 pixels for mobile phone and 800 to 900 pixels for other gadgets.
- Use 300×250 image size for related articles
Optimize Server Performance:
When a user goes to your universal resource locator (URL), their browser can ping your server, soliciting the data required to load the page. A good server can get them this info quickly. The standard of your server typically comes all the way down to your website hosting service.
Are you paying for shared hosting or dedicated hosting? Shared implies that multiple websites share your servers, and you’ll be a competitor with their website traffic. A fervent server can provide you with quicker page speeds as there’s no competition at intervals the server.
Extraneous Codes:
Websites are built on codes. The more complex website, the more complex coding will be required. That directly slows down the speed of the website.
For example, dragging something on the first floor requires good energy and consumes time. Rather than that, you can use a pully to reduce efforts and time. Developing smart codes will reduce end users’ size and execution time and make your website faster.
Like, primarily, the method used to cut a DIV into a triangle was long and hectic. Developers used to apply multiple DIVs to make a pleasing shape. But now it can be done by clip-path.
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Be aware when you hire a developer or educate them to achieve a given task with less codes as much as possible. You know how it will effect website size and execution time on browsers.
Minifying JS & CSS:
If your website is overloaded with JavaScript and CSS, it generates a large number of HTTP requests on any query from visitors. These requests take lots of time to get treated individually by the visitor’s browser. It ultimately slows down speed. The following tips can help you:
- Minimize CSS files to generate fewer requests by combining codes into single CSS file.
- Minimize JS files to generate fewer requests by combining codes into single JS file.
- Remove comments from script after completion of development.
- Minimize your code into single line.
- Differ non-critical files
- Extract critical files
Redirections:
Website or page redirections create additional delays as they redirect the requested URL into a defined direction URL, which takes extra execution time to deliver all requests to browsers.
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You need to identify all redirections of your website to remove them.
Server location:
Publishers should use a nearby server to their targeted location if they have a domestic website. However, if the targeted users are located worldwide, they can use servers from the centre of the world’s geographic location. Using CDN is also a wise decision in order to server response time. CDN delivers content directly to its nearby users, which reduces origin server requests