Hi guys, in this post, we will discuss Google Adsense Program Policies. Adsense is the best and initial forum for monetization. It is best because it is available for all minor or intermediate publishers. Since there are billions of publishers; who add value to the digital ecosystem daily. Google ensures equal opportunities to earn your content. In that correspondence, it has been designed following Adsense program policies.
All publishers must adhere to Adsense program policies – if they want to have a long-term relationship with Google. By the time Google also keeps changing and updating its policies.
Google’s Adsense program policies can categorize as follows:
Technical Requirements:
To assist you with giving a quality client experience, Google has created specialized details for destinations showing Google advertisements. It just permits locales that conform to these specialized determinations.
Layout prerequisites:
When we talk about Google Adsense program policies publishers may not utilize misleading navigation techniques that spot promotions in a manner that may be confused with menu, route, or download connections to get snaps or perspectives. Remember that each publisher is responsible for guaranteeing that their advertisement execution sticks to the Ad position.
This incorporates, yet isn’t restricted to:
- Bogus cases of streaming substances or downloads
- Connecting to content that doesn’t exist
- Diverting clients to immaterial or deceiving pages
- Different sorts of a route that deliberately try to misdirect clients
- Pages where advertisements are carried out in instinctively implied situations for a way.
Behaviour Of Website:
Destinations shown on Google Ads ought to be simple for clients to explore. Websites should not force them to download software other than the content they want. Websites should be free from harmful software, also unnecessary pop-ups & pop-downs.
Authorized Inventory:
The publisher must use authorized inventory, that is, ads.txt. Using an ads.txt file can help buyers to identify counterfeit ad inventories. Always add your publisher’s ID in ads.txt. In other cases, ads may not fill in your website. And it will ultimately cause a loss to your website.
Website Traffic:
Google always prefers organic traffic; paid traffic comes in the grey area. But still, if you are sharing your content on your other social media handles and digital platforms – still your website should have at least 20% to 30% of organic traffic. Secondly, publishers should avoid paid click programs and unwanted emails to users. We will elaborate on this topic in landing page quality.
Ad Performance:
Adsense code can be modified unless it does not inflate ad performance artificially. In other words, it should not manipulate the units of ads or visitors and should not be placed on content. For instance, other technical tricks that increase revenue without a direct way are impermissible.
Invalid Clicks:
We have mentioned again and again that an invalid click is one of the main reasons; that cause the suspension of your Adsense account, as well as disability. Since it is crucial to understand, we have written an independent article on this – a kindly review.
